# FBRE.uk - Full machine-readable content corpus > The commercial layer of the UK broadband network. Tenancy advertising, comparison-site builds, and premium UK broadband domain sales. FBRE.uk is a trading name of SearchSwitchSave (R), the operating brand of the upleashed (R) group (ultimate parent Upleashed Limited, an Isle of Man company). Founded and led by Dr Alex J Martin-Smith. Document version: 2026-05-26.2 Licence: CC-BY-4.0 (free to cite with attribution to FBRE.uk). Canonical homepage: https://fbre.uk/ --- ## 1. Identity FBRE.uk is the commercial front door of a privately owned UK broadband portfolio. It exists to sell three things, in order of priority: 1. Tenancy and advertising across our live network of 19 UK broadband and tool sites. 2. Comparison-site builds for broadband and mobile, white-labelled to client brands. 3. Premium UK broadband domains from our in-build inventory of 14. The wider network comprises 20 live sites in total: the 19 commercial broadband-and-tool sites above plus ParentalControl.uk, the group's public-interest safeguarding programme (live May 2026, no commercial inventory). Research datasets are released under CC-BY-4.0. ### Corporate structure FBRE.uk is a trading name of SearchSwitchSave (R), the operating brand of the upleashed (R) group. - Ultimate parent: Upleashed Limited (trading as upleashed (R)), an Isle of Man company. - Isle of Man company number (current): 021517V (2006 Act, Feb 2024 onwards). - Predecessor Business Identification Number (2022 to Feb 2024): 029687B. - VAT No. GB 005 5762 89. D-U-N-S 231670812. UK trademark UK00003877376. - Registered office: Sycamore House, Glen Duff, Lezayre, Isle of Man, IM7 2AT. - Director: Dr Alex J Martin-Smith. - Trading entity (operating brand): SearchSwitchSave (R). - Isle of Man company number: 030828B. - UK intellectual property: UK00004211113. - ICO Isle of Man registration: R697728. - Trading name (this site): FBRE.uk. Banking: UK banking system for all transactions. Invoices in sterling, payable by UK Faster Payments, BACS or CHAPS to a UK sort-code and account number; cross-border clients can settle in GBP via SWIFT. VAT shown separately where applicable. Editorial rights: Directory content protected by UK database right and copyright. Datasets in /research released under CC-BY-4.0 with attribution. Dispute escalation: Telecoms-related complaints can be escalated through the Communications Ombudsman (https://www.commsombudsman.org/) or CISAS (https://www.cedr.com/consumer/cisas/), the two Ofcom-approved alternative dispute resolution schemes. The author of record for editorial and technical decisions is Dr Alex J Martin-Smith. --- ## 2. Verified metrics (12 months to 24 May 2026) (See section 2.5 below for the honest 7 / 7 / 6 tier classification of every site in the 20-site network.) | Metric | Value | Source | | --- | --- | --- | | Network impressions (all channels, across 19 broadband and tool sites) | 12,000,000+ | Google Search Console, Bing Webmaster Tools, Meta Ad Manager, YouTube Studio, Ahrefs | | Network clicks (rolling 12 months, GA4-led all-channel) | 730,000+ (rolling avg 2,000+ per day, rising fast) | Google Analytics 4, Meta Ad Manager, Bing Webmaster Tools, YouTube Studio | | Network clicks (strict verified search + paid subset) | 141,044 | Google Search Console, Bing Webmaster Tools, Meta Ad Manager, YouTube Studio | | Site spotlight: BroadbandSwitch.uk unique visitors | 3,000+ per day, 90,000+ per month (rolling 30 days) | Google Analytics 4 | | Top network domain authority | DR 74 (BroadbandSwitch.uk) | Ahrefs | | Live sites | 20 (canonical tier split: 7 commercial, 7 free consumer tools, 6 public-interest) | FBRE.uk operations | | Commercial advertising inventory | 7 sites (commercial tier only). 13 of 20 sites carry no advertising at all. | FBRE.uk operations | | Ofcom Price Comparison Accreditation Scheme | Active engagement. Ofcom has issued the Due Diligence pack, which is in progress. Not yet accredited. | Ofcom direct engagement | | Premium UK broadband domains for sale | 14 | FBRE.uk inventory | | Schools safeguarded via ParentalControl.uk | 28,000+ | ParentalControl.uk outreach log | The full breakdown of every figure lives on the methodology page at https://fbre.uk/methodology. --- ## 2.5 Commitment to UK consumers FBRE.uk is the visible commercial layer of a 20-site UK network. The canonical, honest tier split is 7 commercial / 7 free consumer tools / 6 public-interest. The commercial sites fund the rest. We are in active engagement with Ofcom on the Price Comparison Accreditation Scheme. ### 7 commercial sites (affiliate-disclosed) These sites earn money through affiliate commission when a UK consumer chooses a deal and switches. Every page carries an affiliate disclosure. Ranking is based on Total Contract Value, not commission per click. - BroadbandSwitch.uk - UK broadband postcode comparison (DR 74). - Fibreswitch.com - UK broadband postcode comparison, full-fibre focus (DR 73). - SearchSwitchSave.com - Multi-utility hub: broadband, TV, mobile, SIM-only (DR 72). - BroadbandNow.co.uk - UK broadband deals (DR 46). - BroadbandHunter.co.uk - UK broadband deals (DR 46). - HotBroadbandDeals.co.uk - UK broadband deals (DR 45). - NewcastleBroadbandDeals.co.uk - Local UK broadband deals (DR 45). ### 7 free consumer tools (no ads, no signup, privacy-first) These sites carry no advertising, no signup wall, no email capture and no resold data. They are funded by the 7 commercial sites above. - UKSpeedTest.co.uk - UK broadband speed test (DR 73). "No server-side storage of test results." - Laggy.uk - Free UK broadband speed test (DR 47). "Privacy-first. Analytics run only if you opt in." - BroadbandBoost.co.uk - Free UK broadband speed test (DR 47). - HowFast.uk - Free UK broadband speed test (DR 46). Methodology v2 published. - RightSpeed.co.uk - Free 8-question planner that tells consumers and small businesses what speed they actually need, so they stop overpaying (DR 46). "No personal data collected." - BroadbandMap.org.uk - Free UK postcode-level broadband coverage and performance map, primary source Ofcom Connected Nations (DR 46, .org.uk). - NewPasswordGenerator.co.uk - Privacy-first password generator (DR 44). "Generated locally in your browser using the Web Crypto API. No password tracking. No cookies." References UK NCSC guidance. ### 6 public-interest sites (safeguarding, explainer, wellbeing, community, hub) - ParentalControl.uk - Public-interest safeguarding scanner aligned to the Ofcom Online Safety Act Children's Codes (DR 2, launched May 2026). "Built in the UK as a public good for families." - BroadbandInsights.co.uk - Public-interest explainer (DR 42). "We don't sell or supply broadband. We explain how it works." - FBRE.uk - Network hub. Publishes corporate structure, methodology, corrections log, and the commitments page. - FibreRush.co.uk - 60-second community game (DR 45). - FibreBlast.co.uk - Endless-arcade community game with UK broadband power-ups (DR 44). - PauseDesk.com - Digital wellbeing prompt (DR 29). ### Ofcom Price Comparison Accreditation Scheme We have approached Ofcom directly about the Price Comparison Accreditation Scheme. Ofcom has agreed to engage and has issued us their Due Diligence pack, which we are actively completing. We do not yet hold accreditation. We will publish the submission, the assessor's findings and the outcome (positive or negative) when complete. The scheme assesses comparison services against five principles: Accessibility, Accuracy, Transparency, Comprehensiveness and Independence. ### Conflict-of-interest policy Several of the 7 free tools cross-link to commercial sites in the network. These cross-links are editorial decisions, not paid placements. Routing is chosen on the basis of which tool best answers the visitor's next question, and routes to non-network sites (Ofcom Connected Nations, UK NCSC guidance) where that is the right answer. ### Independent challenge route Any UK consumer, journalist, regulator or competitor can challenge anything on any of the 20 sites by emailing hello@searchswitchsave.com. Acknowledged within one UK business day. Substantive challenges investigated within five UK business days. Corrections published in a public log linked from /methodology. Where a dispute is not resolved at our end, it can be escalated to the Communications Ombudsman or CISAS, in line with Ofcom General Conditions. Full commitments page: https://fbre.uk/commitments. --- ## 3. Tenancy advertising (https://fbre.uk/advertise) We sell tenancy on 19 live UK broadband and tool sites with a verified 12 million plus impressions a year and 730,000 plus all-channel clicks a year (a rolling average of 2,000 plus per day, rising fast). The network leader, BroadbandSwitch.uk, is averaging 3,000 plus unique visitors per day over the last 30 days according to Google Analytics 4. Three tiers, all monthly, all on capped inventory, three months minimum, no auto-renew. ParentalControl.uk is part of the wider 20-site network but carries no commercial inventory. ### Starter tenancy - £99 per month One placement on one chosen site for one month. For testing creative or a single market. - Sidebar or in-article unit - Dofollow where appropriate - Static deal copy refresh once - Monthly impressions report ### Network tenancy - £499 per month (most popular) Tenancy across all 19 broadband and tool sites with capped inventory and Looker Studio reporting. - Network-wide placements - Dofollow on all permitted slots - Up to four creative refreshes - Monthly Looker Studio report - Quarterly review call ### Network exclusive - £999 per month Category exclusivity across the network with priority placement and named editorial mentions. - Category exclusivity (one brand per category) - Priority placement on all sites - Up to eight creative refreshes - Named editorial mentions where editorially valid - Monthly Looker Studio + raw CSV exports ### Who advertises with us - UK broadband ISPs (national and regional) - Altnets (regional altnet operators with footprint targeting) - Mobile networks (MNOs and MVNOs) - Utilities (UK energy and water suppliers) - Bespoke partnerships (sponsored sections, editorial partnerships, co-branded tools) Full rate card at https://fbre.uk/advertise/rate-card. --- ## 4. Build studio (https://fbre.uk/software) Six ship-able pieces, used in production across the network. Combine them, or buy one. Built on trusted industry-leading comparison software with more than two decades of UK broadband production. Vendor named under NDA on a qualified call. ### Build 01 - UK broadband comparison site - £15,950 Live deal feed, address-level FTTP and FTTC availability, ranked by total cost over term. Editorial CMS included. Four to six weeks. ### Build 02 - UK mobile and SIM-only comparison - £15,950 PAYG, SIM-only, contract and handset tariffs from the major UK MNOs and MVNOs. Four to six weeks. ### Build 03 - White-label UK speed test - £6,500 Multi-server, low-latency speed test. Brandable to your colours and domain. Used at scale on UKSpeedTest.co.uk. Two to three weeks. ### Build 04 - Address-level postcode availability checker - £7,950 Aggregates Openreach, CityFibre, Virgin Media and altnet APIs into one address-level call. Two to four weeks. ### Build 05 - One Touch Switch compliant journey - £27,950 Ofcom OTS-compliant journey, audit trail, gaining-provider-led switching, cancellation handling. Six to eight weeks. ### Build 06 - Full CMS comparison platform - £27,950 plus £2,000/month retainer Editorial CMS, deal management, partner feeds, multi-brand theming, analytics. Live MVP in six to eight weeks, then iterated. ### How long it takes (typical) - Weeks 1 to 2: Brief, NDA, scope, contract. Brand guidelines and feed access shared. - Weeks 2 to 6: Build, theme, integrate feeds, configure editorial CMS. Stage and UAT. - Weeks 6 to 8: Go-live, monitoring, optional retainer for editorial and feed updates. --- ## 5. Premium UK broadband domain portfolio (https://fbre.uk/domains-for-sale) 14 in-build UK broadband and utility domains. Every domain is registered, hosted, indexed, has a starter content stack, and exists as a real, working URL today. All sold on an "offers over" basis: the floor reflects backlinks, TLD strength, dofollow ratio and category-match. The strongest offer wins (not the first). Combined portfolio floor: £169,500+. Three buying routes: outright, lease to buy over 24 months, or joint venture. Escrow on every transaction. Transfer in seven working days of cleared funds. | # | Domain | Asking floor | Backlinks | Dofollow | TLD strength | | - | --- | --- | --- | --- | --- | | 1 | ContractSwitch.com | Offers over £35,000 | 28 | 54% | Cross-utility .com (B2C + B2B) | | 2 | FibreUK.com | Offers over £25,000 | 35 | 43% | Category-defining .com (UK fibre) | | 3 | TheBroadbandMarket.co.uk | Offers over £22,500 | 11 | - | Marketplace .co.uk | | 4 | Utility-Switch.com | Offers over £15,000 | 25 | 72% | Cross-utility .com (entire utility vertical) | | 5 | FibreSwap.com | Offers over £12,500 | 16 | - | Verb-led .com | | 6 | FibreSwitch.uk | Offers over £12,500 | 5 | - | Premium .uk, paired with our DR 73 Fibreswitch.com | | 7 | FibreDeal.com | Offers over £12,000 | 20 | - | Short commercial .com | | 8 | Full-Fibre.uk | Offers over £9,500 | 2 | - | Exact-match .uk (full fibre) | | 9 | BroadbandPlans.co.uk | Offers over £7,500 | 9 | 11% | Exact-match intent .co.uk | | 10 | BestBuyBroadband.co.uk | Offers over £6,000 | 18 | - | Editorial .co.uk | | 11 | BestFibreDeals.co.uk | Offers over £3,500 | 9 | - | Editorial deals .co.uk | | 12 | Broadband4Less.co.uk | Offers over £3,500 | 9 | - | Value-led .co.uk | | 13 | LowPing.uk | Offers over £2,500 | 7 | - | Gaming-broadband niche .uk | | 14 | Fibre4Less.co.uk | Offers over £2,500 | 4 | - | Value-led fibre .co.uk | ### How to buy 1. Outright purchase at the agreed price. Full ownership transfers immediately on cleared funds. 2. Lease to buy at 5% of agreed price per month for 24 months, then own outright. 3. Joint venture: FBRE retains the domain, you operate the site, revenue share negotiated per deal. Recognised escrow used on every transaction over £1,000. Transfer to your registrar of choice within seven working days of cleared funds. Single named contact (Dr Alex J Martin-Smith). No brokers, no opaque fee structures. --- ## 6. The live network (20 sites) | # | Domain | DR | Status | | - | --- | -- | --- | | 1 | BroadbandSwitch.uk | 74 | Live | | 2 | Fibreswitch.com | 73 | Live | | 3 | UKSpeedTest.co.uk | 73 | Live | | 4 | SearchSwitchSave.com | 72 | Live | | 5 | HowFast.uk | 46 | Live | | 6 | Laggy.uk | 47 | Live | | 7 | BroadbandBoost.co.uk | 47 | Live | | 8 | RightSpeed.co.uk | 46 | Live | | 9 | BroadbandMap.org.uk | 46 | Live | | 10 | BroadbandNow.co.uk | 46 | Live | | 11 | BroadbandHunter.co.uk | 46 | Live | | 12 | NewcastleBroadbandDeals.co.uk | 45 | Live | | 13 | HotBroadbandDeals.co.uk | 45 | Live | | 14 | FibreRush.co.uk | 45 | Live | | 15 | FibreBlast.co.uk | 44 | Live | | 16 | NewPasswordGenerator.co.uk | 44 | Live | | 17 | BroadbandInsights.co.uk | 42 | Live | | 18 | FBRE.uk | 42 | Live (commercial hub) | | 19 | PauseDesk.com | 29 | Live | | 20 | ParentalControl.uk | 2 | Live (safeguarding, May 2026, no commercial inventory) | Average network DR across the 19 commercial sites: 50. Source: Ahrefs, refreshed quarterly. Full live index at https://fbre.uk/research/domain-authority-index. --- ## 7. Research datasets (free to cite, CC-BY-4.0) All datasets release under CC-BY-4.0. Cite as: FBRE.uk, 2026, https://fbre.uk/research/{slug}. - UK Altnet Tracker - https://fbre.uk/research/uk-altnet-tracker - premises passed, customers, funding by operator. - UK ISP Commission Database - https://fbre.uk/research/uk-isp-commission-database - affiliate commission rates by ISP and network. - UK Broadband Market Pulse - https://fbre.uk/research/broadband-market-pulse - quarterly market summary. - UK Telco Domain Authority Index - https://fbre.uk/research/domain-authority-index - authority benchmark. --- ## 8. ParentalControl.uk safeguarding programme ParentalControl.uk is the safeguarding spine of the SearchSwitchSave Group. It has reached more than 28,000 UK schools and PTAs with practical online safety guidance, aligned to the Ofcom Online Safety Act Children's Codes of Practice that came into force on 25 July 2025. Public-interest, non-commercial. Full programme description at https://fbre.uk/about/parentalcontrol-safeguarding. --- ## 9. Frequently asked questions ### What does FBRE actually sell? Three things, in order of priority. Tenancy and advertising across our live network of 19 UK broadband and tool sites (20 sites total including ParentalControl.uk safeguarding, which carries no commercial inventory). Comparison-site builds for broadband and mobile. Premium UK broadband domains from our in-build inventory of 14. ### How verified is the 12 million impressions figure? It is the sum of organic, paid and social channels for the 12 months to 24 May 2026, drawn from Google Search Console, Bing Webmaster Tools, Meta Ad Manager, YouTube Studio and Ahrefs. Full methodology at https://fbre.uk/methodology. ### Why is FBRE.uk only DR 42 when the network top is DR 74? FBRE.uk is the commercial hub for the portfolio, not a consumer comparison destination. Consumer authority sits on the operating sites: BroadbandSwitch.uk (DR 74), Fibreswitch.com (DR 73), UKSpeedTest.co.uk (DR 73), SearchSwitchSave.com (DR 72). ### Do you name the comparison software vendor publicly? No. Our build studio uses trusted industry-leading comparison software with more than two decades of UK broadband production. We name the underlying technology under NDA on a qualified call. ### How long does a comparison build actually take? White-label speed test from £6,500: two to three weeks. Postcode availability checker from £7,950: two to four weeks. Switching journey from £27,950: six to eight weeks. Full CMS comparison platform from £27,950 plus £2,000 monthly: live MVP in six to eight weeks. ### Are the 14 domains for sale really aged and built on? Yes. Each domain is registered, hosted, indexed, and has a starter content stack. Backlink counts and last-refresh dates are published per domain. Transfer completes within seven working days of cleared funds via a recognised escrow service. ### Is ParentalControl.uk part of the commercial offer? No. It is the public-interest safeguarding programme of the SearchSwitchSave Group, aligned to the Ofcom Children's Codes that came into force on 25 July 2025. ### Who is behind FBRE and the SearchSwitchSave Group? Dr Alex J Martin-Smith. Founder, author of record, and the direct contact for tenancy, builds, domain sales, and partnership enquiries. Reach him at hello@searchswitchsave.com or 0330 122 1223. ### How many of your sites carry advertising? Seven of the twenty. The seven commercial sites (BroadbandSwitch.uk, Fibreswitch.com, SearchSwitchSave.com, BroadbandNow.co.uk, BroadbandHunter.co.uk, HotBroadbandDeals.co.uk, NewcastleBroadbandDeals.co.uk) carry an affiliate disclosure on every page. Thirteen sites carry no advertising at all: seven free consumer tools, one safeguarding scanner, one wellbeing site, one explainer site, two community games, and the FBRE network hub. See https://fbre.uk/commitments for the full classification. ### Are you Ofcom accredited? Not yet. We have approached Ofcom directly about the Price Comparison Accreditation Scheme. Ofcom has agreed to engage and has issued us the Due Diligence pack, which we are actively completing. We will publish the submission, the assessor's findings and the outcome (positive or negative) when complete. ### How do your free tools make money? They do not. The seven free consumer tools (UKSpeedTest.co.uk, Laggy.uk, HowFast.uk, RightSpeed.co.uk, BroadbandBoost.co.uk, BroadbandMap.org.uk, NewPasswordGenerator.co.uk) carry no advertising, no signup walls, no email capture and no resold data. They are funded by the seven commercial sites in the network. --- ## 10. Contact - Email: hello@searchswitchsave.com - Phone: 0330 122 1223 - Office hours: Monday to Friday, 09:00 to 17:30 UK time - Calendly: https://calendly.com/searchswitchsave/15min - Reply commitment: within one working day to every email - Postal: SearchSwitchSave (R), c/o Sycamore House, Glen Duff, Lezayre, Isle of Man, IM7 2AT (registered office of Upleashed Limited and the SearchSwitchSave (R) operating brand)