UK ISP profile
YouFibre
YouFibre is the consumer retail brand of Netomnia, offering symmetric full-fibre tariffs from 150 Mbps up to a headline 8 Gbps in available areas.
Quick facts
| Parent group | Netomnia Limited |
|---|---|
| Founded | 2021 |
| HQ | York |
| UK customers | ~150,000+ retail customers; brand to transfer to Virgin Media O2 on completion of nexfibre's £2bn acquisition of Substantial Group (expected Q3 2026 subject to CMA clearance) |
| Network | Netomnia XGS-PON FTTP |
| Major areas | Netomnia footprint across the UK |
| Speed range | 150 Mbps to 8 Gbps |
| Headline price from | From around £22/month |
| Affiliate programme | Awin |
| Indicative CPA | POA via affiliate manager |
| Last updated | May 2026 |
About YouFibre
YouFibre is the consumer-facing retail brand of Netomnia, with a simple no-nonsense tariff ladder and competitive pricing across the Netomnia XGS-PON network. The brand has been an early launcher of 8 Gbps consumer tariffs, sitting among the fastest residential broadband packages available in the UK. YouFibre tariffs are symmetric, contracts are typically 24 months with no setup fee, and the brand consistently ranks well in customer satisfaction surveys among altnet retailers. For switchers in the Netomnia footprint, YouFibre offers some of the best price-per-megabit value in the UK consumer market.
Key services
- 150 Mbps, 500 Mbps, 1 Gbps, 2.5 Gbps, 8 Gbps tariffs
- Symmetric upload and download
- Wi-Fi 6 router included
- 24-month contracts, no setup fee
- Optional Wi-Fi extender
Partnerships and tenancy
Retail brand of Netomnia. Affiliate distribution via Awin.
Acquiring YouFibre-intent traffic through the FBRE broadband network is one of the most efficient routes for ISPs and altnets that compete in YouFibre's footprint. Our network reach is verified at 12,000,000+ impressions and 730,000+ network clicks in the 12 months to 24 May 2026 (rolling average of 2,000+ clicks per day, rising fast), with network authority up to DR 74 on BroadbandSwitch.uk. See ISP advertising for tenancy tiers from £99 per month.
How to reach YouFibre switchers
- Place a tenancy on the FBRE network, single site from £99 per month.
- Target sites with high YouFibre comparison intent (curated list on request).
- Optional comparison engine build via the FBRE build studio, from £7,950.
- Optional research collaboration via our research hub.
Data and methodology
This profile is compiled from public regulatory filings, the operator's published press releases, Ofcom Connected Nations data, and Ahrefs metrics. Figures marked POA or data pending reflect commercially confidential or not-yet-published data. See our methodology for full sourcing notes.